Affiliate Consultant Lawrence Norris
Lawrence Norris is an experienced HDPE specialist with over 35 years of experience working with the material. A successful instructor, Mr. Norris has completed well over 100 training sessions for a variety of companies and municipalities. Beyond just his expertise in plastic pipe, he has a wealth of experience in marketing and management, growing sales worldwide. As an engineer, Mr. Norris has developed new electrofusion standards, in addition to his work in quality assurance.
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- Successful sales skills across diverse markets in HDPE material
- Extensive experience in HDPE marketing
- Butt fusion, saddle fusion, and sidewall fusion training specialist
- Product development and design experience
- Developed Phillips Chemicals group strategic plans for business development
- Strong familiarity with AWWA and PPI
- Able to lead, organize, and manage effective and efficient teams
Experience
Private Practice
2016 - Present
Managing Director
2012 - 2016
Technical Director
2006 - 2012
Newport News, Virginia
Northeast Regional HDPE Manager
2005 - 2006
Liverpool, New York
Marketing Representative
2004
Middleborough, Massachusetts
Vice President - Sales and Marketing
1998 - 2004
Marlborough, Massachusetts
District Manager - New York, New England, and Canada
1997 - 1998
Hudson, Massachusetts
Owner
1997
Littleton, Massachusetts
Branch Manager
1991 - 1997
Littleton, Massachusetts
Manager of FIFE Northeast
1987 - 1991
Richardson, Texas
International Market Manager
Specification Engineer
1975 - 1985
Bartlesville, Oklahoma
Planning Specialist
Private Practice
2016 - Present
Managing Director
- Provide butt fusion, saddle fusion, and sidewall fusion training
- Worked with fusion, ASTM F2620 and F3190 standards
- Worked alongside of Municipal Advisory Board Publications for Small Diameter and Large Diameter Publications
2012 - 2016
Technical Director
- Supported all Wolseley and Ferguson branches in the use of HDPE pipe, polypropylene pipe, and other plastics
- Provided guidance to contractors on the proper use, installation, and maintenance of HDPE and other plastic pipe systems
2006 - 2012
Newport News, Virginia
Northeast Regional HDPE Manager
- Supported all the Ferguson and Wolseley branches from Maine to Virginia covering PVF products, industrial products, waterworks products, and mechanical items
- Provided sales and marketing direction and support, technical expertise to consultants, contractors, and municipalities in pursuit of HDPE applications and uses
- Represented the company to the greater industry through the Plastics Pipe Institute, AWWA, and other organizations
- Maintained and developed contacts and relationships to assist in the sales and marketing of HDPE
2005 - 2006
Liverpool, New York
Marketing Representative
- Worked to develop sales for this subsidiary of EMCO by promoting the HDPE and Fiberglass product lines of company in northeast region
2004
Middleborough, Massachusetts
Vice President - Sales and Marketing
- Brought new customers to this Rehabilitation Contractor and expanded the use of their products to new markets
1998 - 2004
Marlborough, Massachusetts
District Manager - New York, New England, and Canada
- Developed business for all of the industries and technologies within company
- Aided in project design with construction recommendations
- Developed bid pricing and customer maintenance for projects
1997 - 1998
Hudson, Massachusetts
Owner
- Provided consulting services to the landfill gas extraction and municipal market for HDPE products and technologies
- Responsible for recommendations, design, and implementation of customer needs
1997
Littleton, Massachusetts
Branch Manager
- Responsible for operations of this location while supervising sales and technicians marketing HDPE systems
- Provided complete support for contractors, industrial users, and municipalities
- Grew sales 40% across one year
1991 - 1997
Littleton, Massachusetts
Manager of FIFE Northeast
- Founded this office
- Interfaced with consultants, municipalities, state, and federal agencies to write specifications, find, and bid projects
- Expanded product lines to serve increasing customer base
- Grew both sales and team size
- Established repair facilities for butt fusion machines, leading to small manufacturing operation
1987 - 1991
Richardson, Texas
International Market Manager
- Managed worldwide distributor and agent network outside of US
- Sold HDPE pipe and fittings systems into industrial, municipal, gas distribution, oil patch, and other markets
- Developed detailed market intelligence to provide forecasts
- Established focused network of distributors and agents in 16 countries
- Evaluated and presented new investment opportunities
Specification Engineer
- Responsible for sales into 10 states with 9 distributors and 33 offices
- Supported team with distributor training, consultant, and municipal presentations
- Developed new markets for our products and new products for the market
1975 - 1985
Bartlesville, Oklahoma
Planning Specialist
- Responsible for consolidated divisional plans and budgets
- Developed individual business plans, MIS coordination, and income/expense capital forecasting
- Performed in-depth studies of technology and operations in selected businesses
- Coordinated and implemented interactive income-expense forecasting system, saving $6000/month
- Developed Phillips Chemicals group strategic plans for business development
- Worked with designated outside consultants to update planning practices
- Conducted training sessions on importance of marketplace in business planning
- Held position of Uranium Project leader
- Worked on assignments in Catalysis, Oil Detergent, and Lubricants
Education and Certifications
Contact Lawrence
- Masters of Business Administration, Finance, Oklahoma State University, 1980
- Masters of Science, Chemical Engineering, Northwestern University, 1975
- Bachelors of Science, Chemical Engineering, University of Rhode Island, 1974
- Bachelors of Science, Ocean Engineering, University of Rhode Island, 1974
- ASTM F17 Committee
- American Society of Mechanical Engineers
- Plastics Pipe Institute
- American Institute of Chemical Engineers
- Tau Beta Pi, Engineering Honor Society
- Health Physics Society
- American Water Works Association
- North American Society for Trenchless Technology
Contact Lawrence